ABOUT US

Beauty Matters. Beauty is not a luxury. Fresh flowers remind us that we are seen, valued, and connected. Everyone deserves that experience.

We believe

Because flowers do more than brighten a room.

Research has linked flowers with improved mood, memory, and social connection - especially among older adults. A simple bouquet, or the experience of arranging flowers together, can interrupt isolation, invite connection, and create a moment of joy.

Sometimes beauty is the invitation.

Why flowers

Resident choosing flowers during a Second Bloom Bloom Table, a hands-on bouquet-making activity in a Santa Fe care community.s.

Our Mission

The Second Bloom Flower Project rescues flowers from weddings, events, and local markets, giving them a second life and a second purpose: bringing beauty, connection, and a moment of being seen to residents in Santa Fe's elder care, memory care and hospice communities.

Our Vision

We envision a Santa Fe where flowers move through the community the way kindness does - shared freely, passed from hand to hand, never wasted. Where every bloom is given the chance to bring joy again, and every resident, regardless of age or circumstance, has the opportunity to experience the delight of fresh flowers, given with care.

Our Values

Linda (the Founder) and her mother smiling in daisy crowns made from flowers picked in her mother’s garden.

OUR STORY

MEET OUR BOARD

Portrait of Linda Pedelty, Founder and Executive Director of The Second Bloom Flower Project.

Linda Pedelty
FOUNDER & EXECUTIVE DIRECTOR

Portrait of Nicole Polarek, Secretary of The Second Bloom Flower Project.

Nicole Polarek
SECRETARY, FOUNDING BOARD

Portrait of Cody Burch, Treasurer of The Second Bloom Flower Project.

Cody Burch
TREASURER, FOUNDING BOARD

Portrait of Laurie Wilson, Board Member of The Second Bloom Flower Project.

Laurie Edwards Wilson
DIRECTOR, FOUNDING BOARD